Eye Opening QR Code Research
When assessing the current landscape of QR Codes, several pieces of research caught our attention: Let’s begin with a study from Google and Ipsos OTX MediaCT titled “Our Mobile Planet: Global...
View ArticleQR Codes Now the Most Used Mobile Channel for Engaging Customers
It’s no secret that QR Codes have come a long way over the last 12 months and that consumers are adopting them enthusiastically. In fact, this year for the first time ever, we are seeing campaigns that...
View ArticleTake a Bite out of Taco Bell’s Latest QR Code Campaign
After great success with their Doritos Los Tacos and MTV VMA campaigns, Taco Bell has continued its tradition of innovative QR Code implementation with the launch of their new Cantina Bell Menu. The...
View ArticleLet the QRgames Begin!
ScanLife is getting into the Olympic spirit with “QRgames” – launching today. Since QR Codes are being used around London for this global event, we wanted to celebrate by rewarding you for answering...
View ArticleTravels to the Olympics: QR Codes to the Rescue
To keep you covered on all things mobile and QR Code related, we have our dashing British correspondent blogging right from the epicenter of the Olympic Games.
View ArticleScanLife & Norma Kamali Make it to CBS!
This week, the Early Show on CBS aired a segment on 2D codes. The first example was Norma Kamali's use of ScanLife to make her store come to life. The post ScanLife & Norma Kamali Make it to CBS!...
View ArticleCampaigns from August, 2010
Every month, we will upload a recap of the most recent new activity. This will cover marketing campaigns, media usage, or other projects using ScanLife. This month’s highlights include: Gap (direct...
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